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KnowHow Marketing

The Lab for Learning Everything about Search Engine Marketing (SEM): SEO & Google Ads and AI

Learn & Leverage SEO and Google Ads,Using our KnowHow Labs method where we integrate your marketing using AI in your Marketing to make it easier, faster, and better our courses and community are designed to help and support growing in the Digital Marketing space

Sign Up Today to start transforming your life into something you love.

Google Ads Class Free SEO Course

Join our expert-led courses to transform

your digital marketing game with our community-driven, expert-led SEO and Google Ads courses! Led by seasoned Canadian professionals and agency owners with over 20+ years of hands-on experience, these courses go beyond theory to deliver actionable insights that will help you conquer the digital landscape. Whether you’re looking to deepen your SEO understanding or boost your Google Ads performance, our instructors provide real-world, industry-tested strategies that you can immediately apply to your campaigns for impactful results.

By joining us, you’re not just signing up for a course; you’re stepping into a supportive community of learners, practitioners, and industry veterans dedicated to growth. With a blend of hands-on projects, collaborative learning, and an achievement-focused structure, you’ll gain the confidence and skills to navigate today’s digital marketing challenges. Complete your journey with a recognized certification to showcase your expertise and propel your career forward. Join us and start transforming your marketing approach today!

Our courses and membership is designed specifically to make these topics easy, accessible, comprehensible, and fun.

What our students & some of your new friends have to say about our Free Search Engine Marketing (SEM) Online Training

Google ads are a must if we want to be found and seen online.

So glad I met Pip Seymour to help navigate this challenging space. She knows her stuff!
Sally – agency owner

I felt totally ignorant before the course.

I needed to get more traffic to my website. I knew I had issues with my website’s SEO. After the course I feel like I am an expert. I would rate the course as excellent!
Bob – photographer

The course was everything I needed!

I used to do local SEO and didn’t get too much into the analytics part of it. I was having issues with search console and analytics. The course has helped me so much.
Dave – business owner

I learned a lot as a business owner.

I have a much better understanding of what it takes for SEO and Google.
Lindsay – agency owner

Meet the teachers

Pip Seymour

Search Engine Marketing (SEM) Professional & Specialist

“Our courses will empower you to build wealth and cultivate winning marketing strategies that set you apart.“
With Pip’s 20+ years expertise in search engine optimization, Google Ads, Google Analytics, lead generation, sales, and psychology, you’ll gain the skills and insights to excel while freeing yourself to focus on what you do best. Take advantage of this opportunity to take your business to new heights! Unlock your potential If you are an entrepreneur, business owner, part of a marketing team, or marketing agency and want to learn SEO & Google Ads, this is for you.

Phelan Lewis

Search Engine Marketing (SEM) Professional & Specialist

With a passion for diving into data, building websites, solving problems, and empowering businesses to understand their marketing efforts, Phelan brings a unique set of skills to our course. Phelan’s knowledge as a web dev is unparalleled as a self-taught expert in Javascript and React. Together, we deliver comprehensive SEO, CRO, and Google Ads solutions to businesses in the USA and Canada. Join us and tap into Phelan’s wealth of experience to supercharge your online presence and drive your business to new heights!